Author Archives: Jessica Davis

Social Media Day, June 30th

Did you know there is literally a day for everything (and I mean everything)? One of my favorite days to celebrate, besides National Donut Day, is definitely Social Media Day! In 2010 Mashable, a digital media company, identified the need to create a day specifically designated to recognizing the revolution of social media. They officially…

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For Better or For Worse?

Happy New Year!  Monitoring and managing online reputation for all properties is a key part of my day-to-day initiatives here at Hawthorne.  Over the last few weeks, predictions of all sorts for the New Year have been flooding my inbox.  There seems to be one trend that will yet again prevail and it comes as…

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