Hawthorne’s Online Reputation

Online reputation is a top priority in today’s world. Renters see online reviews and ratings as directly linked to the level of service they will receive when visiting a community. Receiving high marks online tells the world that your community is dedicated to a high level of service – or in Hawthorne lingo – you’re…

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Certificate of Kindness

  Hawthorne at the Park in Greenville, SC recently received a Certificate of Kindness presented by The Kindness Revolution. Aaron Zalesky and his entire staff have “assumed a leadership role by displaying their commitment to acts of kindness and service to their residents and community. Your actions clearly distinguish you as a leader in kind…

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How Do You “LIVE IT!”?

When searching for a new apartment home, people will usually do some research. They look for the typical criteria – rental rates, floor plans, location to work/school/family, etc. Is that all there is to it, though? After all, shouldn’t an apartment community be just that – a community? One that genuinely cares about residents, guests,…

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What a Great 2014! We Are Ready for 2015!

We had a very busy 2014 with the addition of over 3,300 units to our management portfolio including over 1,200 units purchased through Hawthorne sponsored acquisitions.  Let’s take a peek at 2014 and what’s ahead in the coming year!   2014 brought new markets including Birmingham, AL; Victoria, TX; and Kennesaw, GA New acquisitions meant…

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USAA Honors HRP’s Rod Gomez as Assistant Manager of the Year!

The Upper State Apartment Association held their annual awards banquet on Friday January 16, at the Commerce Club in downtown Greenville, SC. One of the main awards given was the Assistant Community Manager of the Year. The award was created to honor the most exceptional Assistant Community Manager in our industry who exhibits an outstanding…

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Learning It & Living It!

In 2014 we’ve hosted and amazing 5,000 hours of live face-to-face training classes in our HRP branded training room. That’s 5,000 hours of learning, and 5,000 hours of FUN! Our training initiatives this year have revolved around our company culture, and core values.  A large part of our goal is to connect and collide with…

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Hawthorne Hears Wedding Bells

To many people, marriage has a nice ring to it (get it?). Bridal shows, and other trade shows like it, boast the perfect opportunity plan a dream wedding, but what happens after the “I-do’s” are declared and the honeymoon ends? That’s where we come in! For our teams at Hawthorne, bridal shows are a terrific…

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Anything We Do Is Worth Doing With WOW!

Each and every day we seek to WOW our future, current, and prospective residents. At HRP our company motto is “Live the Difference.” The “Live It!” commitment represents the company’s commitment to superior customer service. On the surface it sounds like a simple concept but it really encompasses a lot of things. When you tour…

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Hawthorne Wins National Resident Satisfaction Award for 2nd Year in a Row!

    We are thrilled to announce that Satisfacts has declared Hawthorne Residential Partners a 2013 national resident satisfaction award winner. This award is based on resident perceptions that the company’s leadership and team members are focused on best practices that impact satisfaction and retention. SatisFacts works with nearly 200 management companies and over a…

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Hawthorne Leasing Academy

Hawthorne was host to almost 40 assistant managers and leasing professionals for this week’s Leasing Academy.  The attendees represented several communities throughout the Carolinas.  The morning kicked off with awards for Q2’s Top Shops and was followed by a thorough discussion led by Becky Carter on how to fine tune the sales process and truly…

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